Back to the topic - is there anything we can do as small business owners?
- Stop paying for a listing
- Stop asking for reviews
- Remove the badges from our websites
- Remove the links in the badges, but leave the badges
- Remove the decals they send us
- Don't post the award certificates they send
Our does that just mean we lose?
I know lots of small innkeepers say they pay zero attention to ta, but is that relative to where they're located?
Little or no competition in the area and you're at the top of the list if someone is searching. And the shorter the list the faster you drop with a bad review.
So what can we do?.
Warning some will be upset at this comment. Don't take it personal. I have the flu and I'm on meds so here we go.
Every time an Innkeepr lists with one of these companies it's just adding fuel to the fire. You asentually are dependent on them to book your rooms. Why because you feel they do a better job at it than you do. They are willing to do the effort you are to lazy to do your selves.
You no longer want to do your own marketing and get your own customers. This big sites are getting bigger and more powerful because you are allowing them to. You no longer are in control of your customers. You are a customer to your own business. The big boys own you. You work for them. Sorry but it's true. You depend on Mommy and Daddy to feed you. (Hotels, TA. Expedia...) They feed your business to you. They are slowly and vastly moving towards their grand prize. Some day, channeling most reservations that are made in the world through them. Ten they distribute those to the properties who are willing to pay the most for them. Why? Because you are allowing them too. Everyone who uploads an available room to them is basically telling them "I can't rent it will you do it for me?" The more you become dependent on them the more they will take from you. So basically your either with them or against them. Either way is fine. How you run your business or decide on how you get customers is your business. Just remember who you work for! You can only decide that!
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Ok where is there a LIKE button here?? I agree with all of you. If I were still an innkeeper it would be me all the way just like JB says. No OTAs I would be keeping every penny of my hard earned money!
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EmptyNest said:
Ok where is there a LIKE button here?? I agree with all of you. If I were still an innkeeper it would be me all the way just like JB says. No OTAs I would be keeping every penny of my hard earned money!
Right here-
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Agree with 'Nest. A couple of years ago I considered bk_ing but after finding out the commissions and the lack of control over your own listing, well -uh, no.
How do I search for lodging?
Put area and 'lodging', 'Bed and Breakfast', etc.. in the search box and go. I'll use TA to 'check it out', so to speak, with a grain or two of salt, but the best way to search seems still by area rather then the OTAs. OTAs: Ick. worst room guaranteed.
I hope that the more savvy will find us, not the OTA bottom feeders. Fingers crossed it seems to be working so far. (9th year)
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