Being a man, I was challenged by ladies who would wipe their makeupy faces and leave their smiles in my white towels. I remembered my can of goop in the basement I used to remove oil and grease from my hands after working on the car... it takes your worst towel stained with makeup and removes all of it. You'll have to work the stain out in the sink and rinse before throwing it in the laundry but it's amazing how good it works! It saves 99% of my towels.. thought someone may benefit!