I would try and make these pages look a bit less "spammy".
Maybe add a quick description to each property and explain why you recommend them? Like "the best house-made marmelade" or "our friends from childhood". Then the looks will be personal, and not just a collection of links meant to inflate the rankings
Generally the big G is not too excited about cross linking
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dumitru said:
Maybe add a quick description to each property and explain why you recommend them? Like "the best house-made marmelade" or "our friends from childhood". Then the looks will be personal, and not just a collection of links meant to inflate the rankings. Generally the big G is not too excited about cross linking.
dumitru I defer to you as the expert so not arguing your points, wouldn't want to upset big G either, but I have no particular goal to inflate rankings either. Truth is I've met one innkeeper on this forum face to face, once, and others I'll probably never travel the distance, our bond is that we are all small innkeepers, I really don't know them on a personal level.
I'm not sure I know how to best explain my thoughts so forgive me if this isn't the best explanation. All of us probably are or have been members of some directory that we paid to join, yet those directories are many, the costs were low and they are just lost out there on the internet. The other side of the coin are the OTA's, if we are a member we pay dearly for the privilege, but they have the budget to be seen and it is convenient for the public to go to that one stop and book rooms.
Guess what I'd like to see/suggest is a balance between the two sides of the coin. It could be each of us putting a prominent link in our main menu to a common directory, strength in numbers, that may be more efficient than each of us creating our own page of links. I'm not saying it should be me doing this, but it should be folks (innkeepers) working together rather than a large organization that just sees $$$, but a good start is the idea that we all make an effort to make the public aware of similar smaller properties around the world.
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I wouldn't call myself an "expert", maybe with just a tad more web experience than some other people around here.
So what you want is yet another directory of inns from all around the world, but a directory that is supported by those that are listed? In theory it can work, but there are some common pitfalls.
One of them is competition: you don't care that you link to an external website, as long as that website doesn't have another competitor in a radius of 50 km. But once there's someone from the nearby town, then you might have second thoughts.
Why should you send 20 visitors to the directory each month, if all you get is 5 in return? And so on...
And unless you have a strong content and marketing strategy, this new directory won't bring a lot of travelers that were planning to use Book!ng instead.
Sure, it could have some long-term SEO benefits for all participants, but knowing what I know, I think this would be a difficult battle against doubting innkeepers.
If you're open to experimentation it doesn't mean that a lot of other people think the same way
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