Being listed on Booking means people can book through my website directly via a link on my TA page, and I don't have to pay a penny to TA. I like that!.
Arks said:
Being listed on Booking means people can book through my website directly via a link on my TA page, and I don't have to pay a penny to TA. I like that!
'Splain this Ricky. How do you have an unpaid link on TA?
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Morticia said:
'Splain this Ricky. How do you have an unpaid link on TA?
Glad you asked, because I had not looked at this in a year, and in fact had forgotten about it. Yes, I see that I AM signed up with TA Cost Per Click and that's what gives me the link to my own website. It's just that my monthly clicks never add up to more than a few dollars, so I'd completely forgotten I had that!
It's my connection to Booking that also puts a Booking click to book button on my TA page. At any rate, these direct booking links on my TA page are very valuable, I think, in getting bookings. Without the connection, TA puts "No availability for your dates" on your inn's TA page. A killer!
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Arks said:
Morticia said:
'Splain this Ricky. How do you have an unpaid link on TA?
Glad you asked, because I had not looked at this in a year, and in fact had forgotten about it. Yes, I see that I AM signed up with TA Cost Per Click and that's what gives me the link to my own website. It's just that my monthly clicks never add up to more than a few dollars, so I'd completely forgotten I had that!
It's my connection to Booking that also puts a Booking click to book button on my TA page. At any rate, these direct booking links on my TA page are very valuable, I think, in getting bookings. Without the connection, TA puts "No availability for your dates" on your inn's TA page. A killer!
If you have no relationship with any OTA, TA tells the guest to contact you directly. It's only if you don't have any rooms listed on OTA's with which you have a relationship that you get the 'nothing available' message.
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Morticia said:
If you have no relationship with any OTA, TA tells the guest to contact you directly. It's only if you don't have any rooms listed on OTA's with which you have a relationship that you get the 'nothing available' message.
It was YOUR TA page I checked. It specifically said "No availability for your dates."
I did notice on hotels it said it said to contact the hotel directly. But on your page, it just said "no availability".
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This is 2018. Has Mort input prices and allocated them yet? If not, then... no alternative but to show no availability. If she was not linked to Booking, would say contact directly.
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Momma Smurf said:
This is 2018. Has Mort input prices and allocated them yet? If not, then... no alternative but to show no availability. If she was not linked to Booking, would say contact directly.
Ah, so Mort is linked to Booking, but has not input prices. That needs to be fixed! I spent some time trying different dates there, and could not find ANY date that doesn't say "no availability" for Mort. That's bound to be killing reservations from people who are looking on TA for a B&B in her town.
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I'm waiting until I get rid of the bookings I have already in order to change my terms. We had a chargeback for $400 from someone who cancelled. We lost because there was no guest signature. Did not matter that everything the guest was shown stated quite clearly that they were being charged that amount.
So, switching to totally non refundable. Not that it makes a difference. Apparently if you have no signature the guest can get their money back. I suggest everyone order stuff online and claim you never agreed to pay for it. No signature = no agreement.
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I've wondered about this with cancellations through the OTAs. Your listing spells out in no uncertain terms that the rate is nonrefundable, or has to be cancelled by _x_ date. I realize this is a long shot, but would an OTA be able to provide documentation that the guest received notice of your cancellation policies? Or would a screenshot of what we see in the back office view of the guest's reservation help? I'm sure the OTA would like to receive their portion of the cancellation fee, too! I recently changed by OTA bookings to all be nonrefundable, too.
I changed my policy on reservations that are booked through us to include a $75 nonrefundable deposit (deducted from the full amount of the stay) no matter when the guest cancels using whatever harebrained reason. I then take the balance at check-in using a chip-reader and I get a signature. Reservations cancelled within 14 days of arrival are charged the full amount unless I can rebook. This happens pretty rarely, and (knock on wood) I haven't had a chargeback in 5 years.
My only chargeback attempt happened 6 years ago, in my first year of business. A lady who called with 12 hr's notice to cancel, saying that Amtrak cancelled her train. She had a free night (5 nt stay in slow season), so I asked if she would be arriving the next day and just miss the free night. Nope! Cancelled her full trip. The kicker was that she had trip insurance and filed a claim with the insurance company, but was also trying to collect $800 from me, too. Thankfully, her credit card would not process the chargeback. My cc processor did absolutely nothing to defend me. I changed processors really quickly after that!
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