Breakfast Diva
Well-known member
- Joined
- May 27, 2009
- Messages
- 5,911
- Reaction score
- 29
Market to the unhappy people. No, not the PITAS, but to those people whose experiences have fallen short of their expectations. You know, those people like in the other thread who maybe didn't get the appropriate response when an issue was brought to the attention of the owner/hotel/b&b, etc.
Maybe we can turn our approach around a little. A little messaging on our websites mentioning how we as owners are there for THEM. I already do this a bit on my website because I WANT people who have never been to a b&b. Yes, I actually want hotel people. I find that first time b&b goers are usually so thrilled that they get such a personalized experience with better/more amenities. Rarely do these couples give me any grief. You who does give me grief? Very experienced b&b couples! Especially when they come from the other coast and are used to very large b&bs that in my view are more boutique hotels.
Anyway, check out this article and see if there's any value for you in it.
Seek Out the Unhappy
Maybe we can turn our approach around a little. A little messaging on our websites mentioning how we as owners are there for THEM. I already do this a bit on my website because I WANT people who have never been to a b&b. Yes, I actually want hotel people. I find that first time b&b goers are usually so thrilled that they get such a personalized experience with better/more amenities. Rarely do these couples give me any grief. You who does give me grief? Very experienced b&b couples! Especially when they come from the other coast and are used to very large b&bs that in my view are more boutique hotels.
Anyway, check out this article and see if there's any value for you in it.
Seek Out the Unhappy