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  1. Market to your strengths, but also market to your area.  You can't go with the "build it, they will come" strategy.
  2. If you aren't particularly good at something, find someone who is good at that & hire them on if you can afford it and you want to provide that service (i.e., wedding planning).
  3. Save $$ for the slow season if you have one. 
  4. Put money aside for unforeseen major repairs.
  5. If something isn't working, don't be afraid to re-work it.  (Example:  An inn-mate had a plague room and she redecorated it with an entirely different theme and it is one of her highest booking rooms now.

These are in addition to all the others which I totally agree with!!


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